Nightwear has long since stopped being something worn only for sleeping, and loungewear is no longer only for cozy times on the sofa. In combination with ready-to-wear styles, lingerie has become a real fashion statement. This concept is demonstrated by the INDIVIDUALS @ HANRO looks for the Fall/Winter 2020 collection. For the fifth time now a special lookbook has been published to provide customers with inspiration at the POS for how to create individual looks with the HANRO collection. “After all, it’s the customer who decides when and how to wear an item and what to combine it with. With INDIVIDUALS @ HANRO, we’re shaking up the traditional categories of daywear, nightwear, and loungewear,” explains HANRO CEO Stephan Hohmann. This means that, by mixing and matching across all categories, new styles are created again and again, blurring the boundaries between day and night and inner- and outerwear.
HANRO stands for modern, elegant design and casual chic with a high level of comfort, whether you’re at home, in the city, in the office, or out at night. With HANRO, you can create timeless looks that you can also feel comfortable in around the clock. The HANRO collection combines the current trends of mix & match and layering with natural materials. This way, you’re always well-dressed – without having to compromise on style versus comfort. The sky’s the limit for endless combinations with the new HANRO styles.